More than a mile in your shoes

Extraordinary Ordinary Day (EOD) shoes are all handcrafted with love and care to the finest details and love to be your partner in crime to win this exciting game called life! The following shoe care guidelines ensure you enjoy the maximum lifespan of EOD shoes.

Waterproof Treatments

Using a waterproof spray before your first wear is always a good idea. Waterproofing will add a layer of protection against normal everyday dampness, getting splashed in the street and caught in the rain.

Keep in mind that different leathers require different waterproof sprays. If in doubt, bring your shoes to a local shoe repair shop and ask for some professional advice.

Revitalise the Colour

If your shoes begin to fade because of natural wear and tear, you can bring them back to life with “revitalising” sprays. Always test a small area of the shoe on the inside before treating the whole shoe to avoid an uneven look or, in a worst-case scenario, damaged shoes.


While Extraordinary Ordinary Day (EOD) shoes are designed to last, but with appropriate and regular maintenance their lifespan can be greatly increased. To take care of them properly you’ll need to:

  • Clean your shoes regularly.
  • Keep the leather supple with a nourishing cream, applied in a thin layer and then buffed lightly with a soft cloth. This will keep the leather from becoming dry and cracked.
  • Polish metal hooks and eyelets to a bright shine – tarnish and dullness from the elements age a shoe before its time. 


Silk shoes make for a luxurious complement to any outfit but they are prone to dirt and stains, which can easily be taken care of.

General guideline to the maintenance of silk shoes:

  • Apply one or two layers of waterproof spray to protect the shoes from pollution.
  • Avoid walking on damp grass and wet grounds.
  • When silk shoes get wet, they require immediate attention as this can lead to permanent water stains.
  • For minor stains or dirt, use a dry and clean piece of cloth to remove them from the surface of the shoes.
  • For larger stains, use a damp cloth and dab the area gently, following the texture of the silk. Remember not to exert any rubbing on the shoes with the damp cloth as it can create marks on the shoes.
  • If the stain persists, incorporate a mild liquid hand soap to the cloth before dabbing the stain. Another damp cloth must then be used to gently wipe off any soap that will remain on the shoe.


The key to the maintenance of any beautiful pair of suede shoes is ultimately prevention and a prompt response should any stains occur.

 General guideline to the maintenance of suede shoes:

  • Apply a stain protector and a waterproofing spray onto the shoes immediately after purchase and repeat regularly.
  • Always spray-guard your shoes before going out. This will provide your shoes with protection from any external pollution.
  • Keep your suede shoes out of direct sunlight to avoid fading.
  • When suede shoes get wet, a prompt response is required. A cloth or a towel must be used to soak up the moisture before letting the shoes air dry thoroughly.
  • Stains must not be left unattended for too long. The earlier it is treated; the less damaging it will be to the shoes. First, try using a “suede eraser”, followed by a suede rubber, ensuring that you are brushing the shoes in the same direction.
  • For oil stains, promptly rub some talcum powder onto the stain on the spot. Let it stand for a few hours before using the suede rubber to brush it off.
  • For major stains, we recommend taking the suede shoes to a shoe repair professional for the removal.


The delicate nature of velvet shoes demands a conscientious upkeep but it is easily manageable at home.

General guideline to the maintenance of velvet shoes: 

  • When storing the shoes, avoid folding them as it can cause the material to crease or become matted.
  • Comb the velvet shoes with a clothes brush after every wear.
  • A new soft and dry toothbrush can be used to remove small stains on the shoes. 

How to apply protective coating onto velvet shoes:

  • Read the instructions on the care product thoroughly to check if it is compatible with the velvet material.
  • When using a protective spray, ensure that the spray is at an arm’s length from the shoes for a gentler application.
  • Use a clothes brush after the coating dries to minimize any matting.

Wet Shoes

In case your shoes get wet, here are some helpful tips for the proper drying of soaked shoes.

  • Pat dry with a cloth.
  • If inside of shoes is wet through, stuff them with newspaper or other absorbent material to leech moisture from the shoe.
  • Leave shoes in an airy, ventilated area to air dry – NEVER use a heat source or leave shoes in the sun, as this will shrink and damage the shoes.

Shoe Soles 

Our shoes are made with a customised high-performance engineered rubber outsole that powers them with better grip, durability and water resistance. These outsoles should be replaced regularly by a professional cobbler to maximise the lifespan of your shoes. 


Removing salt stains quickly is crucial to avoid permanent damage. Apply water mixed with a few drops of lemon or a designated cleaning agent and gently rub off the salt with a sponge or soft cloth. Let the shoe air dry, and then treat with polish.


Red wine on your shoes is an emergency – act fast. A commercial leather cleaner is the first aid of choice; if you don’t have any, here’s a tip: pour table salt on the stain and let it soak up the wine for a few minutes. Brush off the salt and wipe the area with a cloth soaked in white wine or club soda, then buff with a clean dry cloth and naturally air dry the shoe. When completely dry, clean with leather cleaner and conditioner! 

Your shoes should go as far as you do – and with proper care and love, they can.

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